Blackbaud / 2022
3 Imperatives for the Modern Nonprofit CFO in the Digital Age
Research and webinar insights, organized for a nonprofit finance audience.
At a glance
An executive thought-leadership article, published November 3, 2022.
Published under Heather LeVan’s byline. Source research is credited within the article.
The context
Nonprofit finance leaders are navigating changes in technology and expectations. This article draws on Gartner research and a webinar to frame three priorities for the modern CFO.
My contribution
Ghostwritten for Blackbaud through PodReacher. The published piece credits Heather LeVan. My writing brings the source material together into a focused argument for a professional audience.
The approach
Organize the ideas around three practical imperatives, give each a clear purpose, and retain the connection to the underlying research.
Making a body of research useful to a specific reader.